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CRLA
CRLA, which set out with the aim of becoming a dynamic, young and high-energy brand created by Trakya Motors company, which buys and sells second-hand and new vehicles, for daily car rental service, was chosen among many brand names.
A typographic logotype has been created with a modern and animated typeface to ensure memorability and easy perception. Added a dot in negative space between the letters “C” and “R” to support readability as “rent”.
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